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Inside the fight for Manhattan’s most valuable new development exclusives

Condominium construction hit record highs in Manhattan over the past year and developers need top broker talent to help sell all these pricey residences. So, which new development marketing firms are talking the best game and scoring the biggest projects? Corcoran Sunshine, long at the top of the new development heap, still reigns supreme when it comes to scoring new business. Corcoran Sunshine president Kelly Kennedy Mack’s marketing strategy has been to use dedicated in-house sales teams rather than relying on big name resale brokers.

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